Welcome to Pro Copy Tips!
How do you write a company brochure? What makes for a good testimonial? Which part of a direct mail package should you write first? Where do you find helpful resources online for synonyms and quotations? How do you write faster without delivering lazy copy? Which grammar rules do you have to follow and which should you ignore? What do you need to know about design?
Pro Copy Tips is about just these sort of practical questions. My intention is to get right down to the nitty-gritty of writing professional copy. My goal is to make the blog posts clear, direct, instructive, and immediately useful in your day-to-day work.
That’s it. No more fanfare. Let’s get to work.